Here are some of the resources that’ll help you create, publish, and market your books & courses.
I frequently update this page with new tools and references, so make sure you check back often. (Please note that some of those links are affiliate links – see full disclosure below).
My Flagship Course
- The 4-Week “Write Your Book on the Side” System – A live, cohort-based course that teaches you how to quickly turn your experience into a bestselling book.
Book Marketing
- Publisher Rocket – This is the tool I use to search for Amazon keywords, low-competition categories, and topics to write about. Click here to listen to my episode on how to use Publisher Rocket to turn your book into an Amazon Best Seller.
- BoxShotKing – This is a cool book cover generator that I use to turn my 2D book cover images into 3D graphics for book marketing purposes. Click here to see a short video of how I use BoxShotKing for my own books.
- BookSirens – A paid service that helps you get more Amazon reviews from Advance Review Copy (ARC) readers. Click here to listen to my interview with Dhruv Garg, the founder of BookSirens.
Email Leads, Newsletters, and Web Hosting
- Beehiiv – I use Beehiiv for my weekly newsletters (“AI for Leaders” and “Leadership 80/20”). They have a slick user interface and amazing dashboards for reporting. They also have a great way to make some money by embedding ads and boosts.
- AWeber – I use AWeber for building my email lists from my books. They have great customer service, excellent email reachability and amazing statistics. You can try them out for free for 30 days.
- LeadPages – I use LeadPages for creating beautiful landing pages for ebook launches, market validation and email squeeze pages. It’s a super-easy online service that comes preloaded with a set of templates that you can use to create pages.
- Bluehost – This is the host I use for most of my blogs, and their customer service is amazing. They give you UNLIMITED space for your blog and a FREE domain when you sign up. Most importantly, Bluehost has a 1-click installation service for WordPress, which means you don’t have to worry about doing any of the initial blog set up yourself.
- Text Blaze – A free chrome extension that helps you save time on writing anything using snippets (including things such as ChatGPT prompts)
Books I Recommend (About Writing Nonfiction)
- “100 Ways to Improve Your Writing” by Gary Provost
A practical guide filled with actionable tips on improving clarity, style, and efficiency in your writing. Provost covers everything from punctuation to pacing, making it a great resource for writers at any level (I wrote a blog post with my 5 takeaways about it here) - “The Elements of Style” by William Strunk Jr. and E.B. White
This timeless guide covers the fundamentals of writing, including grammar, style, and clarity. It’s an essential resource for all writers. - “Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content” by Ann Handley (Latest Edition)
A comprehensive, engaging guide for modern content creators. Handley covers everything from crafting blog posts and emails to mastering the art of social media writing. - “On Writing Well: The Classic Guide to Writing Nonfiction” by William Zinsser
A timeless guide focused on clear, concise, and engaging nonfiction writing. Zinsser emphasizes simplicity, clarity, and eliminating clutter from your prose, making it an essential read for nonfiction writers.
My Books
I publish “short books for busy managers,” “short books for authors,” and “short travel guides for busy parents” on Amazon.
You can find a list of all my books by clicking here.
My Courses
I publish “short courses for busy managers” on Udemy.
You can find a list of all my courses by clicking here.
Recommended Courses
- Everyone Can Build a Twitter Audience – this is a short course by Daniel Vassallo that explains how he used Twitter to build an audience and make over $40,000 in 16 days after launching his first book (I summarize his course here).
- The Content Operating System – A short course by Justin Welsh that gives you everything you need about how to curate, create, templatize and distribute content at scale.
- The LinkedIn Operating System – A course (also by Justin Welsh) about growing and monetizing your LinkedIn account (and how Justin went from zero to 190K followers and $1.7M+ in income with no paid ads).
Disclosure: Please note that some of the links above are affiliate links. This means that if you click on them and end up purchasing the products, I get a commission. You will pay the same amount for those products whether you purchase them through my links or not, so you will not be paying anything extra. If you’d rather not go through my links, just copy/paste the name of the product and Google it. If you do go through my links and end up buying anything using the links, please let me know so I can personally thank you 🙂